Engage, Explore, Excel: Elevate Your Insights with Text Chat Focus Groups & In-Depth Interviews
Live Text Chats & Focus Groups
- Fast-Paced, Anonymous & Inclusive Research
- Instant Transcripts & AI Insights
- Multi-Language Chat Capabilities
- Moderate & Manage Participants in Real-Time
- 100% Private & Secure Data Handling
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Advantages of Text Chat for Qualitative Research
Unlike the travel required for in-person work or the technical requirements involved in webcam focus groups, text chat lowers the bar of entry for both researcher and participant and speeds up the research process. In short, it is the fastest and most effective way to gather qualitative insights.
Enhance your research capabilities with essential features including a secure client backroom, customisable heatmaps and mark-up tools, snap polls, batched activities, comprehensive reporting, and data anonymisation tools.
Observer Waiting Room & Back Room Chat Facility
Pin & Highlight Heatmaps, Respondent Mark Ups and Ranking Tools
Choose a Variety of Different Poll Types and add Polls on the Fly
Run Batched Activities to Improve Respondent Enagagement
AI Generated Transcripts
AI Sentiment Analysis Reports
AI Moderator Summary Reports & Key Takeaways
Individual Session and Overall Project Wide Reports
Social, Familiar and Intuitive!
Accessed across all devices including phones and tablets, our Text Chats allow you to engage and interact with your respondents in real time in an environment that is socially friendly, familiar and intuitive.
Allow your respondents to interact with the stimulus using polls, ranking exercises, mark up tools heatmaps and more!
Use the text chat function and get immediate replies and responses from your respondents and client observers.
Run multi-country, multi-language studies with respondents in a social friendly, familiar and intuitive environment for one on one discussions, or for groups with up to 30 respondents.
When Should You Use It?
Any time! But its value shines:
- For fast-flowing groups when you need top of mind responses
- With sensitive topics where anonymity and uninfluenced responses increase engagement
- For projects with tight deadlines and budgets
- With any recruitment segments that require convenience and simplicity
- In regions with limited internet bandwidth
- For deploying multi-country, multi-language studies efficiently and consistently
Effortless to Set Up. Simple to Use.
Running a text chat focus group or interview couldn’t be easier. Our platform is designed with simplicity in mind, no steep learning curve, no technical headaches. In just a few clicks, you can set up your session, invite participants, and start gathering insights.
The intuitive interface makes moderating and engaging with respondents seamless, whether you’re running a one-on-one interview or a multi-participant discussion. Everything you need, from scheduling to reporting is built right in, so you can focus on great conversations instead of managing technology.
Bring Your Conversations to Life with Interactive Activities
Text chats are more than just messages, they’re fully interactive research environments. Keep participants engaged and uncover deeper insights with a wide range of built-in activities designed for qualitative exploration.
From heatmaps and image mark-ups to highlighting and commenting tools, our platform makes it easy to capture instant, visual feedback on concepts, ads, packaging, and more. Respondents can interact directly with your stimuli, showing exactly what they think and feel in real time, while moderators and observers watch the insights unfold live.
Quick Polls. Instant Insights.
With text chats, you can capture opinions and reactions in real time using a full suite of flexible polling tools. From single-select and multi-select questions to text prompts, rankings, and agreement scales, our polls make it easy to quantify qualitative feedback on the spot.
You can add polls on the fly during a live session, no pre-programming or setup delays. Whether you’re checking sentiment, comparing options, or exploring preferences, polls help you guide the discussion and visualise results instantly.
Supported by Industry Experts
At VisionsLive have an in-house Project Success Team that’s with you, or behind the scenes every step of the way, to make sure that every project you do with us is a complete success.
Trusted by leading market researchers
Think Research. Think Online Qual. Think VisionsLive.
Find out how VisionsLive can help you discover the why and not just the how much
